This project focused on a new packaging system for an artisanal Italian pasta company called Vitale L'artigiano. It was decided to stay with a traditional feel that included rustic, tangible elements and a color palette focusing on tones found naturally in the Italian countryside. The idea centered on the Vitale L'artigiano being the perfect serving for two people, or a "tube for two." Buon Appetito! (click each image to expand)